NEWS BRIEF
U.S. Kids Golf introduces most advanced, longest-hitting driver in kids category
From Staff Reports
2003 Product Lineup Includes Air Kicker BFT 280, Ti-Insert Drivers, Girls Apparel, Upgraded Stand Bags
NORCROSS, GA (May 23, 2003) -- U.S. Kids Golf, the world's leading manufacturer of golf equipment made specially for kids, has introduced the Air Kicker BFT 280, the most advanced, longest-hitting driver for kids. The Air Kicker's 280cc club head, which is the largest in the kids' category, is made of beta forged titanium with a maximum (.83) COR.
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The Air Kicker BFT 280 is part of an extensive expansion of the U.S. Kids Golf product lineup for 2003. In addition to the new driver, USKG also has announced stainless steel shafts for its Championship Series clubs and a new line of metal woods with ti-insert drivers and stainless steel 3- and 5-woods for the Ultralight and Performance Light lines.
"Our additions for 2003 reflect the continuing influence of the more advanced players who want the best performing equipment possible to help them improve and become more competitive," said Dan Van Horn, founder and president of U.S. Kids Golf. "At the same time, these are product enhancements that will help players at any stage of their development."
On the accessories and soft goods side, USKG is adding new hats and shirts for girls and upgraded stand bags that feature an advanced shoulder-strap system for added comfort.
The Air Kicker is offered in the Silver and Gold series with a choice of stainless steel or composite shafts. MSRP: $149.99.
The new woods, which incorporate larger club heads and feature upgraded grips with a diamond ridge pattern, are now standard in the Ultralight and Performance Light lines. MSRP: Ti-insert driver $47.99, 3 & 5 woods $39.99.
A more comfortable shoulder strap system, more pockets and new color choices combine to give the 2003 USKG stand bags an updated and stylish look. MSRP: $49.99 to $69.99.
The girls' 100 percent twill hats, which feature the "I Am the Future" slogan on the back, and 100 percent cotton pique sleeveless tops are matching lavender. MSRP: Hats $9.99, Tops $25.99 (no logo), $29.99 (with logo).
The company also is adding a new point-of-sale merchandising option to give retailers the choice of a more compact display unit.
U.S. Kids Golf is based in Norcross, Ga., and manufactures equipment made specially for kids. In addition to more than 3,800 golf shops and retail locations in the U.S., the company's products also are available in Europe, Canada, the Middle and Far East, South America, Mexico and Australia.
Through the Personal TeeT Golf Learning Program and U.S. Kids Golf World Championship, the company also provides opportunities for instruction and competition. For more information, call 1-888-3 US KIDS or visit the company's web site at uskidsgolf.com
